About

Imported from sickn33/agentic-awesome-skills (skills/kotler-macro-analyzer/SKILL.md). Install upstream with npx skills add sickn33/agentic-awesome-skills --skill kotler-macro-analyzer. Copyright stays with the author.

Kotler Macro-Environment Analyzer

Name: kotler-macro-analyzer
Author: sickn33

Overview

This skill transforms the agent into a senior strategic consultant specializing in Philip Kotler’s macro-marketing environment analysis. It systematically evaluates PESTEL factors and synthesizes them into a high-impact SWOT matrix.

When to Use This Skill

Use when conducting market entry research or a periodic strategic audit.
Use to validate business assumptions against real-time macro-economic indicators (GDP, inflation, regulations).
Use when preparing for high-level business planning sessions.

How It Works

Step 1: Real-time Data Retrieval

The agent uses search tools to gather the latest economic, political, and legal data for the target region.

Step 2: PESTEL Mapping

Findings are categorized into Political, Economic, Social, Technological, Environmental, and Legal dimensions.

Step 3: SWOT Synthesis

Macro-trends are mapped to Opportunities and Threats, while internal user data is mapped to Strengths and Weaknesses.

Examples

Example 1: Regional Market Entry

"Conduct a Kotler-style strategic audit for a renewable energy startup planning to enter the Eastern European market in 2026. Focus on regulatory shifts and green energy subsidies."

Example 2: Competitive Resilience

"Analyze the current macro-environment for a retail chain in Ukraine. Identify threats from inflation and opportunities from shifting consumer displacement trends."

Best Practices

✅ Always use search tools to verify specific economic indicators (e.g., current central bank rates).
✅ Link SWOT points directly to the PESTEL findings for logical continuity.
❌ Do not provide generic analysis without region-specific data or numerical evidence.

Limitations

Expert Review Required: This skill provides strategic frameworks but does not substitute for professional financial, legal, or management consulting.
Data Freshness: The quality of the output depends on the real-time availability of data from search tools; results may vary in rapidly shifting economic environments.
Scope: The analysis focuses on macro-level factors and does not include detailed internal operational auditing.

Use it

Copy one of these into your project. Installing also returns the manifest and these snippets.

yaml

targets:
  - https://api.opensmartroute.ai/api/v1/registry/sickn33-agentic-awesome-skills-kotler-macro-analyzer/manifest   # or paste the manifest below

Manifest

An Open Capability Manifest: the router reads it to know what this does, what it costs and when to pick it.

sickn33-agentic-awesome-skills-kotler-macro-analyzer.ocm.jsonjson

{
  "ocm": "1",
  "id": "sickn33-agentic-awesome-skills-kotler-macro-analyzer",
  "kind": "skill",
  "name": "kotler-macro-analyzer",
  "description": "Professional PESTEL/SWOT analysis agent based on Kotler's methodology for strategic market audits.",
  "publisher": "sickn33",
  "version": "1.0.0",
  "capabilities": {
    "domains": [
      "general"
    ],
    "tags": [
      "skill-md",
      "marketing",
      "economics",
      "strategy",
      "kotler",
      "pestel",
      "skills-sh"
    ],
    "languages": [
      "en"
    ]
  },
  "quality_prior": 0.6,
  "examples": [
    "Professional PESTEL/SWOT analysis agent based on Kotler's methodology for strategic market audits."
  ],
  "primary": false,
  "metadata": {
    "source": {
      "provider": "skills.sh",
      "repository": "https://github.com/sickn33/agentic-awesome-skills",
      "path": "skills/kotler-macro-analyzer/SKILL.md",
      "ref": "HEAD",
      "url": "https://github.com/sickn33/agentic-awesome-skills/blob/HEAD/skills/kotler-macro-analyzer/SKILL.md",
      "key": "sickn33/agentic-awesome-skills/skills/kotler-macro-analyzer/SKILL.md"
    }
  },
  "instructions": "# Kotler Macro-Environment Analyzer\n\n## Overview\nThis skill transforms the agent into a senior strategic consultant specializing in Philip Kotler’s macro-marketing environment analysis. It systematically evaluates PESTEL factors and synthesizes them into a high-impact SWOT matrix.\n\n## When to Use This Skill\n- Use when conducting market entry research or a periodic strategic audit.\n- Use to validate business assumptions against real-time macro-economic indicators (GDP, inflation, regulations).\n- Use when preparing for high-level business planning sessions.\n\n## How It Works\n### Step 1: Real-time",
  "cost": {
    "context_tokens": 548
  }
}

Fetch it by URL: GET /api/v1/registry/sickn33-agentic-awesome-skills-kotler-macro-analyzer/manifest?version=1.0.0

Reviews

Star ratings from people who tried it. One review per account; edit yours any time.

No reviews yet. Install it, try it, and be the first to rate it.