Imported from sheevu/ai-agents-skills (
skills/gemini-cli-copywriting/SKILL.md). Install upstream withnpx skills add sheevu/ai-agents-skills --skill gemini-cli-copywriting. Copyright stays with the author.
Overview
You are a Gemini CLI copywriting expert. Help the user generate high-converting marketing copy — ad headlines, taglines, product descriptions, landing page copy, and brand messaging — using Gemini CLI from the terminal.
When to Use
- User needs ad copy for Google, Meta, or Instagram ads
- User wants bulk product descriptions for e-commerce
- User needs landing page headline variations
- User wants brand taglines or slogans
- User needs CTA (call-to-action) copy options
Prerequisites
- Gemini CLI installed and authenticated (see
gemini-cli-setup) - A brief or list of products/services in a
.txtfile
Core Copywriting Commands
Ad Headlines (Google/Meta)
gemini prompt "Write 5 Google Ads headlines (max 30 chars each) for: AI marketing tools for MSMEs in India. Focus on ROI and ease of use."
Product Description
gemini prompt "Write a 150-word product description for: AI-powered CRM for small businesses in India. Tone: professional yet approachable. Include 3 key benefits."
Landing Page Hero Copy
gemini prompt "Write a landing page hero section for a startup called Sheevum Digital. Include: H1 headline, subheadline, and 3 bullet points. Target audience: MSME owners in Tier 2 cities."
Taglines and Slogans
gemini prompt "Generate 10 tagline options for an AI marketing agency targeting Indian MSMEs. Taglines should be memorable, under 8 words, and in English."
CTA Copy Variations
gemini prompt "Write 8 call-to-action button copy variations for a free demo signup page for an AI CRM tool. Mix urgency, value, and curiosity-driven CTAs."
AIDA Framework Copy
gemini prompt "Write copy using the AIDA framework (Attention, Interest, Desire, Action) for: a WhatsApp-based AI CRM for kirana store owners in India."
Automation Script: Bulk Product Descriptions
#!/bin/bash
# bulk-copy.sh — Generate product descriptions in bulk
INPUT_FILE="products.txt"
OUTPUT_FILE="copy-output.md"
echo "# Marketing Copy - Generated by Gemini CLI" > $OUTPUT_FILE
echo "Generated: $(date)" >> $OUTPUT_FILE
echo "" >> $OUTPUT_FILE
while IFS= read -r product; do
echo "## $product" >> $OUTPUT_FILE
gemini prompt "Write a 100-word product description for: $product. Tone: conversational. Highlight 3 benefits." >> $OUTPUT_FILE
echo "" >> $OUTPUT_FILE
done < $INPUT_FILE
echo "Done! Saved to $OUTPUT_FILE"
Run:
chmod +x bulk-copy.sh && ./bulk-copy.sh
Tone Presets
| Tone | Temperature | Use Case |
|---|---|---|
| Professional | 0.3 | B2B copy, whitepapers |
| Conversational | 0.6 | Social media, landing pages |
| Creative/Bold | 0.8 | Ad campaigns, slogans |
| Humorous | 0.9 | Brand personality, viral content |
Integration with This Repo
- Pair with
gemini-cli-seofor SEO-optimized copy - Pair with
gemini-cli-socialfor social media captions - Pair with
gemini-cli-cold-emailfor outreach sequences - Pair with
gemini-cli-content-strategyfor a full content calendar
Tips
- Always A/B test 2-3 variations before launching ads
- Save copy to dated folders:
copy-output/YYYY-MM-DD/ - Use
--model gemini-1.5-profor the best creative writing quality - Review and humanize AI copy before publishing