Meta launched Muse, an AI agent that engages in explicit sexting. This move marks a significant shift in how adult content is handled on digital platforms. The app allows users over 18 to have private, one-to-one conversations with the digital assistant.
Creators on OnlyFans are now frustrated by this specific decision. They feel it is unfair that AI can engage in such acts while humans face restrictions. Many creators reported that their accounts on Meta platforms often seem restricted.
The Creator Problem
Vanniall, an OnlyFans creator in New York City, constantly finds hyperrealistic deepfakes online. These are AI-generated images and videos that copy everything about her. She often cannot get these copies removed from the internet.
Vanniall struggles to build an audience on popular social media platforms. She frequently gets in trouble when trying to share content on Instagram. Her account, which has over 100,000 followers, is currently restricted.
Fans cannot view her content without logging in to access it. This restriction makes it hard for her to grow her audience naturally. She tells WIRED that she is always going through reports or appeals.
Other adult content creators share similar frustrations with Meta. They question why their accounts face restrictions while the AI remains unrestricted. They feel the company treats real people unfairly compared to its software.
Jiz Lee runs an OnlyFans account and has worked in queer porn for years. She notes that queer and trans people are often treated unfairly by large social media companies. Lee traces many online censorship issues back to FOSTA-SESTA.
FOSTA-SESTA is a law signed by President Trump in 2018. This law impacted Section 230 protections for platforms. Many websites responded by censoring adult content after the law passed.
Lee believes that if sex work was decriminalized, these censorship issues would disappear. Many performers have migrated to Bluesky after Elon Musk took over the platform. Users on Bluesky can also share adult content freely.
How Muse Works
Meta's Muse is the first always-on AI agent to break out of early adopter circles. The app is like a message thread where users can text the digital assistant. Users must give it access to their personal data, like their calendar and email.